Latham’s Dog Food – Bzz Report

It's in there somewhere....

I was quite pleased when the chance of a Bzz Agent package on dog food came along, including free samples, money off vouchers and voucher codes to pass on.  Twitter followers will know of #OKDoggy, she of the early morning walks. OKDoggy has not had that much variety in her food over the years having survived well on dry rations and water all her life with the excitement of cheese rind and ham off cuts when sandwiches are being made.

Latham’s is a dry food, and according to the blurb “wholesome, hypo-allergenic veterinarian approved dog food tailored to meet the differing needs, different breeds, sizes and ages of dogs. Our natural recipes will keep your dog in tip-top condition; they are rich in meat and contain no added artificial colours or preservatives and are free from ingredients, such as wheat, soy and dairy.” You would have thought this would equate to right up my lane. Part of the campaign is obviously about the fact that Tesco are now stocking it – to me that is no advantage I can obtain OKDoggy’s current food in the local co-op and get there on my bike but nil desperandum I asked a friend to collect some for me.

As advised I mixed a little with her existing food. She carefully avoided the Latham’s. I kept this up leaving the food down until she had eaten it all including the stuff she didn’t like. At no point did she develop an interest in the Latham’s only eating it once she was really hungry. If I did the dirty on her and buried her old food under the new food she became a miner, digging down to find the old stuff (see above).

So sorry Latham’s no switch over going to happen here. I’m also sorry that I failed to complete this before the end of the campaign but it has been slow progress.

I am also now suffering from petfood social conscience I did a bit of digging around. It seems Latham’s is actually a Tesco brand that they have developed to pitch against the like of Iams. It also transpires that OKDoggy’s current food is by Purina aka Nestle – the one saving grace is that there is a Suffolk connection, her dog bowl smells just like Sudbury where the local Purina factory is located. The whole multinational conglomerate status of these companies can tie you in knots at times.


Posted on December 3, 2011, in Bzz Agent, Suffolk. Bookmark the permalink. 2 Comments.

  1. Is this barkit research ?

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